WordPress: Why We Use It!

Your business requires a website. WordPress significantly simplifies and speeds development and maintenance of your website. Here are a few more reasons to use WordPress:

Must you have a Website?

The question is, “Why use WordPress?” But other questions must be answered first. The first question is, “Must I have a website for my business?”

Bar graph of world internet users by year
Total Internet Users

Consider this: on February 5, 2016 at 9:34:36 p.m. there were 3,301,557,629 Internet users. If you look at the stats right now, you will see that the number has increased significantly. With one website, you could theoretically reach all of these people. Your website’s reach is vast. Nothing in human history even begins to approach the potential reach of a single website, not newspapers, radio, or even television.

So the answer is, “Yes. Your business requires a website.”

What’s a CMS?

A CMS, or “Content Management System” is a website app that allows you to publish, edit, modify, organize, delete, and maintain your content from a central interface. A CMS can also streamline collaborative workflow. CMSs have been available since the late 1990s.

A CMS is often used to run websites containing blogs, news, and shopping. Many corporate and marketing websites use a CMS. A CMS typically aims to reduce the amount of hand coding required to create, add to, or modify a website.

Why use a CMS?

Let’s say you have a website built in pure HTML/CSS/JavaScript. What happens when you need to make a simple change or add new content? You will be dependent on a developer, unless you can afford to pay a developer to create a framework for you. But why re-invent the wheel when that’s why a CMS was invented to begin with?

Unless you have the millions of dollars it took to build and maintain the Amazon.com website using HTML and JavaScript or the NASDAQ website using ASP.net, a CMS will likely yield better results for you. Scores of major brands run their websites (not just their blogs) on a CMS platform such as WordPress.

What is WordPress?

WordPress is an Open Source CMS that enhances development, makes it easy for users to add content, and is widely supported. WordPress started as a blogging platform but has blossomed over the years into a full-fledged and highly flexible CMS that has become the management software of choice for non-blogging websites.

Why Use WordPress?

WordPress has grown with the web. It started out as a blogging platform but has grown into a full-fledged solution for creating websites as well as blogs. It used to be that you would need a website and a blog on two different platforms. Not anymore. Now you can develop, manage, and use your website and blog form a single, unified interface.

WordPress is far and away the leading CMS solution worldwide. No other CMS even comes close to its market share. And its share of the market continues to grow rapidly. There are many reasons for this. One of them is that it represents the most flexible and dynamic solution that is widely available. Besides that, It’s completely free to install and use, which is why our pricing and time frames are so low.

There are roughly one billion websites in the world. The rate of growth has been staggering. In 1991, there was one website. In 2014, there were 1 billion.

Bar graph of the number of websites in the world
Source: Internet Live Stats

Of the top 10 million websites, 56.3% use no CMS at all and 25.8% use WordPress. This is a 59.1% CMS marketshare. We have created, and will create for our customers who request it, pure HTML5/CSS3 websites. But we have concluded that WordPress is the best path for most website design and development.

How Does WordPress Benefit you?

That’s all well and good, you might say, but how exactly does WordPress benefit me and my company? Here are just a few ways WordPress is a good choice for your website:

Easy to Use
The intuitive WordPress interface is easy to use. We can create new section and add images with the click of a button. You can focus on your content rather than on the technology.

Coding Not Required
We can create and format posts and pages without wrangling complex code. We don’t even have to know what JavaScript and PHP are. But since we do, we can use HTML, CSS, JavaScript, and PHP to enhance the site even more.

FTP Not Required
We can upload images, sounds, videos, and files all with out using time consuming File Transfer Protocols (FTP).

Completely Free, Always Up To date
WordPress updates easily and is always free.

Supported by All Web Browsers
WordPress is widely supported. All modern web browsers support WordPress. Firefox, Chrome, IE, Safari

Make Pages and Posts Using Any Computer
We can edit and create your WordPress pages using any computer or operating system, Windows, OSX, Linux, Unix, BSD, Chrome OS, etc. We can even update your site from our mobile devices when needed. 

Google and Bing Love WordPress
WordPress runs on highly optimized code that delivers well-formatted pages, exactly what search engines are looking for. Google now favors mobile (responsive) websites over non-responsive sites. All of our sites are mobile friendly and rank better on Google as a result.

Multiple Users, Different Roles
With WordPress it’s easy to assign different roles to different users. One person can administer WordPress itself, while another can have editorial control over pages, posts, and comments, and yet another person can post your content. The possibilities are endless.

Many Developers
Because of its popularity and widespread use, it’s supported by many developers. This makes it easier for us to find a solution if you require deeper changes to your website.

Thousands of Free Plugins
Plugins extend the functionality of WordPress. At this writing, 42,842 of them are available free at WordPress.org. Plugins are available to do everything from turning your website into an online store (e.g. WooCommerce) to turning a portion of your website into a forum (e.g. BBPress). In short, there’s a plugin to assist with virtually anything you want your website to do. Hundreds of premium plugins are also available to extend and improve your website.